
Promoting Schools and Centers 24/7
(Part IV)
Bob
Rogalski, Glendale Arizona
The Lutheran Schools Development
Center is available to assist schools and early childhood centers
by offering
marketing seminars, annual fund
workshops and “coaching” principals and directors. Contact Bob
Rogalski at
RTRogalski@aol.com or 623.521.6446.
The following is the conclusion of a yearly calendar outline of
activities from the Fall, Winter and Spring issues of Views &
Vision.
Overall Promotion Plan—Marketing Activities By Month
September
-
Send letter (4 weeks into
school year) to new families asking “How’s it Going?”
-
Hold Principal’s coffee for
all new families—invite parent group for introduction
-
Plan Grandparent/Grandperson
Day
-
Parents’ Observation Day
-
Website Review
-
Mail printed newsletter to
all on database
-
Guestfest I (inviting local
businesses for school lunch
October
-
Check Thrivent matching gift
status
-
Analysis marketing budget
(Research best use of marketing dollars)
-
Guestfest II (invite
administrators of feeder schools for school lunch)
November
-
Guestfest III (invite church
ledership to Thanksgiving school lunch)
-
Assemble church Ambassador
group
-
Grandparent Day (or hold it
before East holiday)
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